You built it.
Nobody came.
Seven AI advisors in one phone app, sharing one memory of your business. They tell you when the plan is wrong, give you the one thing to do this week to get customers, and ask if you did it.
5 free messages, no card. iPhone and Android. Not in the EU yet.
It catches you hiding in the landing page.
Our demo founder runs Reefline, booking software for dive shops at $79 a month. The account’s history is set up for the demo. The reply is real, shortened.
I spent all week redoing my landing page again. Still no new customers.
The Coach
That’s the third week in a row the actual commitment — talking to the shops about $79 — hasn’t happened, while something else (landing page, this time) ate the time.
That’s the bottleneck, not your copy.
Price objections can feel like rejection, and it’s easier to open Figma than to call a customer who thinks you’re too expensive.
Sound familiar?
- You rewrote the landing page. Again.
- Five signups. None of them replied.
- One more feature, then you’ll show people.
- You asked ChatGPT. It loved your idea.
Code is the part you’re good at, and every commit feels like progress. What you don’t have is anyone whose job is to tell you the plan is bad.
- 1
Tell it about your business, once.
Your product, your customers, your numbers. All seven advisors read the same memory, and you can see and edit every line of it.
- 2
Get the one thing to do this week.
Not a list of forty growth hacks. One move, chosen for your business, with a date, and you decide whether to commit.
- 3
Get asked if you did it.
Check-ins, nudges and a weekly review with your Coach. If you skipped it, you’ll hear about it, and you’ll work out why.
Same question, seven answers.
We asked all seven in the app, on the Reefline demo account. Its founder promised to ask two shops what they compare the $79 price to, then never logged doing it. Pick a chair and watch who notices.
A dive shop says $79 a month is too expensive. What should I do this week?
The CFO Pricing, margins, runway
This is close to déjà vu — back in early October you had the same objection from two shops and committed to asking them directly what they’re comparing $79 to. I don’t have a record that happened.
It won’t do the work. It tells you which work matters.
Prices from public pricing pages, October 2026.
Advice from your numbers, not a guess.
Log your users, expenses and cash, even if revenue is still zero. Your CFO does the runway math with your real figures, and every other chair can see them too.
$19.99/month, locked for life
For the first 500 chairs. $29.99/month after, and founders never pay it.
Every message costs real money to run, so the limit is stated up front: 250 messages a month.
- All seven advisors
- 250 messages a month
- Persistent memory, Cockpit, accountability
- A founding chair — one of 500
- Cancel anytime in the store
Yearly: $199.99, locked. 5 free messages, no card, before you decide.
Common questions.
Is it just ChatGPT with seven names?
It runs on a language model, and we won’t pretend otherwise. You’re paying for what sits around it: a shared memory of your company, your real numbers, advisors who stay in their lane, and commitments that get followed up.
Why are there no reviews?
We launched in October. There are no ratings or testimonials yet, and we won’t make any up. The real answers on this page are the evidence for now.
Who is this for?
Solo founders who’ve shipped and now need customers, pricing and follow-through. If you already have a growth lead, it probably isn’t for you.
Will it do the work for me?
No. It won’t send your emails or post for you. It tells you the one thing to do this week and asks whether you did it. If you want AI to do the tasks, an AI employee tool is the better buy.
What happens to what I tell it?
Your memory is visible and editable in the app. It’s never sold, and our AI providers don’t train on it. The privacy policy names every company involved.
What does the free version include?
5 free messages, no card, so you can see whether it’s useful before you pay.
Is there a desktop app?
No. It’s an iPhone and Android app. The website only explains it.
Can I use it in the EU?
Not yet. Leave your email below and we’ll send one message when it is, and nothing else.
Pull up a chair.
5 free messages, no card. Ask about the customer problem you’re stuck on.
On a computer?
Scan with your phone.
Not available in the EU yet. Leave your email and we’ll send one message when it is, and nothing else.